The universal languages of sport and entertainment provide the ideal platform for brand building and experiential marketing. Primedia Sport is a holding company for five subsidiary brands active in the sports marketing and entertainment arena.
MEGAPRO Marketing is launching Premier Interschools, with broadcast coverage of South Africa’s top rugby schools pitting themselves against their arch rivals in a series of high profile interschool matches that will be televised live and delayed on SuperSport, showcasing the best of schoolboy rugby.
The South African Rugby Union (SARU) welcomed Klipdrift into their sponsorship family at a launch event at the famous brandy distillery in Robertson.